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Roop & Co. Takes Home Two Gold PRSA Cleveland Rocks Awards CLEVELAND - December 2, 2011 - Roop & Co., a strategic integrated communication agency, announced today that it took home two Gold PRSA Cleveland Rocks Awards at the 9th annual competition hosted by the PRSA Greater Cleveland Chapter. The firm won its first award in the integrated marketing communications category for the work it completed on behalf of Tremco Inc. and its building renovation project. This campaign combined branding, social media, Web, trade show and media relations tactics to tell the story of Tremco’s transformation into a completely sustainable facility.
The second award was in the annual report category. Roop & Co. was honored for the 2011 RPM International Inc. annual report, Resilience-Protection-Momentum. This report documented RPM’s ability to deliver exceptional financial performance in the face of a highly challenging operating environment; the key benefits of its products; and the company’s two-pronged growth strategy.
The PRSA Cleveland Rocks Awards are an annual competition that honors public relations campaigns and tactics in Northeast Ohio that successfully address an issue with the highest level of professional skill and creativity. About Roop & Co. |
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